Insight

Why publishers need a paywall now more than ever

As we plummet into the third lockdown in less than 12 months, readers continue to turn to digital media publications. With printed media’s immediate future looking unsustainably bleak, and ads failing to yield previous levels of income thanks to privacy and data concerns, it’s time to look… Read More

Considerations when Scaling your Digital Media Brand

Your media publishing brand is scaling rapidly. This means a number of things; you’ll be seeing more visitors flocking to your website and, as a result your content production, will need to scale. Additionally, the increasing numbers of visitors to your site gives you an opportunity for… Read More

How your CMS can support the smooth integration of AdTech

Advertising revenue is central to many publishers’ revenue revenue-generating models. Your Content Management System provides a key integration with your ad server and can be a key limiter or enabler of the advertising you can sell to your sponsors. Methods for advertising focused publishers to generate revenue… Read More

How We Took This Publisher’s Website to the Next Level

We were approached by Prospect Magazine to rebuild their unreliable paywall and metering system. We also worked on a retainer basis to improve their website periodically and support the editorial team with our technical expertise. We chose to work with Prospect because they had interesting problems… Read More

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